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Air Jordan is a line of basketball shoes produced by Nike, Inc. Related apparel and accessories are marketed under the Jordan Brand. The first Air Jordan shoe was produced for basketball player Michael Jordan during his time with the Chicago Bulls on November 17, 1984 and released to the public on April 1, 1985.
Learn about every model of Nike Air Jordan since its inception in 1984, from the iconic Air Jordan 1 to the latest releases. Discover the design, culture and history behind the sneakers that made Michael Jordan a legend.
Modern sneaker culture had its roots in the air; that is, the original Air Jordan that released in 1985. Nike, and subsequently the Jordan Brand, has honored this iconic silhouette numerous times since with releases of the Retro 1.
11 Ιαν 2022 · The Air Jordan was born, and the rest, as they say, is history. As legend has it, the iconic Air Jordan sneaker series almost never lifted off. Soon after Michael Jordan debuted the Air Jordan I, the NBA stepped in and banned the shoe because they featured "non-regulation" colors.
Michael Jordan was wearing Air Jordan 4s when he made the iconic shot that cut the Cleveland Cavaliers from the 1989 NBA playoffs. That, and the shoe’s unique wing design, immediately launched these sneakers into immense popularity.
From the groundbreaking Air Jordan 1 to the grand closing Air Jordan 14, brush up on the defining characteristics, colorways and moments tied to the models worn by Michael Jordan as a Chicago Bull.
5 Απρ 2023 · In a deal that gave the player his own shoe line – the Air Jordan – as well as points on every pair sold, it revolutionised sports marketing and turned around Nike’s fortunes.
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