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The company operates 12 breweries in the United States and nearly 20 in other countries, which increased after Anheuser-Busch InBev SA/NV acquired SABMiller in 2016. [2] Brands include Budweiser, Busch, Michelob, Bud Light, and Natural Light .
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This loss was attributed to the controversy and subsequent...
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Bud Light boycott. A boycott on Bud Light, the top beer...
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From 1987 to 1989, Bud Light ran an advertising campaign...
- Anheuser-Busch
This page was last edited on 29 June 2023, at 18:46 (UTC).; Text is available under the Creative Commons Attribution-ShareAlike License 4.0; additional terms may ...
Bud Light boycott. A boycott on Bud Light, the top beer brand in the United States, [1] began in April 2023. The boycott began in response to a social media promotion the company conducted with actress and TikTok personality Dylan Mulvaney, a transgender woman. [2] [3]
This loss was attributed to the controversy and subsequent boycott of Bud Light in the United States, following the sponsored Instagram post featuring the transgender influencer Dylan Mulvaney, which notably impacted the company's overall growth and beer sales volume in North America.
From 1987 to 1989, Bud Light ran an advertising campaign centered around canine mascot Spuds MacKenzie. In 2010, the Bud Light brand paid $1 billion for a six-year licensing agreement with the NFL. Budweiser pays $20 million annually for MLB licensing rights.
21 Ιουλ 2023 · Bud Light has been America’s best-selling beer since 2001, but its run at the top finally seems to be ending. The troubles started in April, when the brand unveiled a sponsorship deal with the...
30 Μαρ 2017 · Bud Light and the Light Beer Arms Race: A-B’s Best-seller Turns 35. In March 1982, Anheuser-Busch rolled out its new Bud Light in 40 states. It was the nation’s largest brewery’s long-awaited return salvo to Miller’s 1975 introduction of Miller Lite.
