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Evaluation of Alternatives. How does the consumer process competitive brand information and make a final value judgment? There are several processes, and the most current models see the consumer forming judgments largely on a conscious and rational basis.
Describe and explain biological concepts or processes in applied contexts. Predict the causes or effects of a change in a biological system. Support claim(s) and/or justify predictions.
Download free-response questions from past AP Biology exams, along with scoring guidelines, sample responses from exam takers, and scoring distributions.
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20 free AP biology practice tests. Over 200 AP biology practice questions to help you with your AP biology exam prep.
This is the free-response section of the 2013 AP exam. It includes cover material and other administrative instructions to help familiarize students with the mechanics of the exam. (Note that future exams may differ in look from the following content.) AP® Biology Exam.
Stage 3: Evaluation of Alternatives Consumers are said to view a product or service as a “bundle of product attributes,” and you evaluate several attributes of a product or service in reaching your purchase decision.
