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20 Ιαν 2024 · “Get a Mac” wasn’t just about selling computers; it was about changing perceptions. It redefined Apple as the cool kid on the block, the user-friendly alternative to the complex world of PCs. And it all started with a playful conversation between two actors on a white background.
He searches one picture at a time, but Mac states that iPhoto has a feature called Faces, in which iPhoto can tag the face of a person and find other pictures of the same person, putting them all into the same folder and saving search time.
15 Ιαν 2024 · From the bold moves of the ’70s to the sleek presentations of the 2000s, each ad they’ve crafted is not just a showcase of tech but a lesson in marketing genius. This article dives into 30 of...
15 Φεβ 2019 · The 2006 "Get A Mac" campaign featured Justin Long and John Hodgman as a Mac and PC, respectively. They stood against a bright white backdrop, looked at the camera and said, "Hello, I'm a Mac.
9 Δεκ 2016 · Campaign in the US has published a hugely interesting behind the scenes article on the untold history of Apple’s iconic ‘Get A Mac’ ads campaign. Based on interviews with ten people involved...
3 Οκτ 2023 · Whether you’re in a café or library, or even watching a scene from a movie, the Mac has become an iconic symbol of creativity—and that’s where the “Behind the Mac” campaign gets its inspiration.
7 Φεβ 2020 · While the Get a Mac campaign was promoting the Mac (both desktops and laptops), it really was about promoting Apple as a company and getting people to view Apple has hip, creative, easy-going, and a plethora of other positive feelings.