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Generally you look at hours viewed (over a certain timeframe) but there are lots of metrics you can spin depending on the specifics, and if its ad supported or not and lots of different variations on hours viewed based on other criteria as well, such as Average Audience and some other more complicated but fairly industry standard metrics.
A very simple version would be a weighting system. Let's say you watch one episode of a show fully, that gets assigned a weighting of 1 towards it being a popular show. The second viewing of it gets 0.75, still adding to it's value, but slightly less as it's a repeat viewing.
Twitch now counts all of the views your stream got while live and as a VOD. You may have had 4 consistent viewers, but maybe 50 people stopped by for 5 sec to see whats going on, thus counting as a "view".
4 Νοε 2022 · Twitch calculates the average number of viewers by adding up the number of people who watched a Twitch stream throughout the live broadcast. The total number of viewers at each moment is recorded, and then an average is taken. The percentage taken is the average amount of individual viewers that watched the stream.
With the invention of online streaming of television shows, TV ratings have changed. After all, there should be a way to measure not only standard TV ratings, but also ratings for online viewing.
5 Οκτ 2019 · From next-day snapshots to (extremely) long tail measurements, The Hollywood Reporter breaks down what different types of TV-viewing numbers mean.
27 Δεκ 2022 · Anyone who watches a show on the night it airs, either live or by 3 a.m. local time the next day — Nielsen’s cutoff point for the 24-hour period — gets counted in same-day ratings. Those...