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  1. LEARNING OBJECTIVES. After reading this chapter, you will be able to do the following: Analyze a definition of communication, articulating the definition’s level of observation, intentionality, and normative judgment. Identify the various contexts in which communication takes place.

  2. 4 Οκτ 2022 · The twenty-chapter book covers the meaning of communication, theory as a concept, seven traditions of communication theories. The book covers normative theories of the press, limited...

  3. The chapter traces the foundations and heritage of communication study from five perspectives: (1) communication as shaper of public opinion; (2) communication as language use; (3) communication as information transmission; (4) communication as developer of relationships; and (5) communication as definer, interpreter, and critic of culture.

  4. 22 Αυγ 2018 · This entry gives an overview of communication theory, studied from different angles, looking at different facets.

  5. 15 Απρ 2024 · Sketches the ancient origins of the concept of communication, the distinction between communication as process and product, the social uses of communication, and 20th-century concepts that contributed to communication theory.

  6. A consistent, organized structure with numerous features including Questions for Understanding and Analysis, Theoretical Insight (examining a particular relevant theory), and a Skill Set section, easily guides you through the foundations of the study of communication.

  7. Communication is not simply one more thing that happens in personal and professional life; it is the very means by which we produce our personal relationships and professional experiences—it is how we plan, control, manage, persuade, understand, lead, love, and so on.

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