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Apply an advanced understanding of business research design options, methodologies and analysis methods (both qualitative and quantitative), including respective terms, definitions and applications to the design, implementation and evaluation of a research project.
SCHOOL OF BUSINESS DMS 502: BUSINESS RESEARCH METHODS. Course Objectives: This course is intended to introduce students to research methods used in business/ management. It will cover both quantitative and qualitative methods, using both primary and secondary data.
An Introduction to Business Research. Learning Objectives. After reading this chapter, you should be able to: know what research and business research are, and why they are important in both business and academia; understand the key concepts of research;
24 Μαΐ 2023 · This course is designed to give an overview of the principles and methods of business research: identification of research question, development of theoretical framework and model, securing the respondents, making a test investigation, sampling,
Key concepts include: the role of the business research process and business analytics, the fundamentals of choosing a method for business research, and the essential analytics used to solve business problems.
This document provides an overview of the Business Research Methods module at Addis Ababa University. The module aims to equip students with skills in quantitative, qualitative, and mixed research methods.
This document outlines a Business Research Methods course offered at Bahirdar University. The 3 credit, second year course is intended to help students understand different research paradigms and methods.
