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6 Ιαν 2014 · That seems to be the case with their latest acquisition of Electra Bicycles – one of the leading companies in life style cycling, and the company that really championed Flat Foot Technology (geometry that allows flat feet on the ground when stopped).
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6 Ιαν 2014 · Several self-described “non-cyclist” friends of mine have purchased Electra townie bikes and cruisers because they appealed to their childhood love of bikes. In a press release today Trek has announced that the acquisition will allow the company to get the Electra line in more stores.
Trek Bicycle Corporation is a bicycle and cycling product manufacturer and distributor under brand names Trek, Electra Bicycle Company, Bontrager, and Diamant Bikes. The company has previously manufactured bikes under the Gary Fisher , LeMond Racing Cycles , Klein , and Villiger Bikes brand names.
6 Ιαν 2014 · Trek Bicycle has acquired the Electra Bicycle Company. "Joining the Trek family provides Electra with business and logistical support as well as distribution assets that will ensure the growth of the brand," said a Trek company statement.
We remember fun. And we’re making sure your kids do too. What sets our kids' bikes apart from the pack is the lightweight frame with our patented Flat Foot Technology®. It ensures proper leg extension and no tippy-toe stops so they can ride with confidence until the streetlights come on. 6 Results. Items.
9 Ιαν 2014 · Trek Bicycle has acquired the Electra Bicycle Company, providing Electra with business and logistical support as well as distribution assets to help with the growth of the lifestyle cycling brand. The Electra brand will continue to be managed and marketed at its headquarters in Vista, Calif.Terms of the deal were not disclosed. “I have always […]
