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Discover how to use Google Analytics 4’s URL builder to add utm parameters in order to identify the campaigns that refer traffic.By adding utm campaign parameters to the destination URLs you use in re
If you use manual tagging and auto tagging together, then the source, medium, and other traffic-classification dimensions use the auto-tagged values. The manually tagged values for utm_content and utm_term are used for the Manual Ad Content and Manual Term dimensions. Learn more About utm parameters and how the URL builders work. Auto-tagging
Añadir parámetros UTM a la URL. Puede añadir los siguientes parámetros a sus URLs de destino: utm_id: ID de campaña.
utm_id:廣告活動 ID,用來辨識特定廣告活動或促銷活動。這是 GA4 資料匯入的必要金鑰,請使用上傳廣告活動費用資料時所用的 ID。 utm_source:參照網址,例如 Google、newsletter4、billboard; utm_medium:行銷媒介,例如單次點擊出價、橫幅、電子郵件
Khám phá cách sử dụng Trình tạo URL của Google Analytics 4 để thêm thông số utm nhằm xác định những chiến dịch giới thiệu lưu lượng truy cập.Khi thêm thông số chiến dịch utm vào URL đích mà bạn sử dụn
utm_source: 参照 URL を識別します(Google、ニュースレター 4、屋外広告など)。 utm_medium: マーケティング メディアを識別します(CPC、バナー、メールなど)。 utm_campaign: 商品、スローガン、プロモーション コードを識別します(spring_sale など)。
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Vous pouvez ajouter des paramètres (tels que utm_source, utm_medium et utm_campaign) à une URL afin de recueillir des données pour les rapports de la campagne référente. Par exemple, le lien suivant vous permet d'identifier le trafic vers example.com provenant d'une newsletter envoyée par e-mail, dans le cadre d'une campagne particulière :
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