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If you're like most people, when you hear Nike, it immediately brings to mind an image of the classic Swoosh. As one of the world’s most well-known logos, it has come to hold so much meaning: a symbol of performance and principle, innovation and irreverence, creativity and change. It has been illustrated and 3D’d.
The Swoosh is the logo of American sportswear designer and retailer Nike. Today, it has become one of the most recognizable brand logos in the world, and the most valuable, having a worth of $26 billion alone.
19 Αυγ 2022 · Black Nike Logo. Over the years, Nike’s swoosh symbol has appeared in multiple colors. But, for many years, the icon appeared in pitch black color, and people seem to prefer the Black Nike Logo over the others. According to color psychology, black represents power and prestige.
The Nike Logo History: How a Simple Curve Became a Global Icon. Uncover the intriguing story behind the iconic Nike Swoosh—its origin, hidden meaning, and how a simple curve became a global symbol of victory.
Nike is actually named after her as well and her wings are said to be called swoosh, therefore signifying the Nike swoosh logo. Although we’re used to seeing the legendary logo in black now, few remember that it wasn’t always black.
20 Αυγ 2024 · The Nike logo history: 1978-1985. (Image credit: Nike) In 1978, the Swoosh switched from a line drawing to a solid, black checkmark and the Nike wordmark went from a cursive script to italic, all-caps in Futura Bold.
1 Φεβ 2024 · The Nike logo typically displays a black or white color scheme with a solid black Swoosh alongside a white wordmark. Yet, color differences are present across product lines and marketing campaigns.
