Αποτελέσματα Αναζήτησης
1 Ιουλ 2021 · Against this background, this literature review analyzes CX dimensions, measures, and outcomes in a human-computer interaction context and beyond. Our results indicate that both affective and...
Customers are demanding, have more money to spend and have a wide collection of goods and services to choose from. To satisfy our customers, we must be able to listen to their feedback and improve services and goods to keep of clients.
29 Οκτ 2020 · We reviewed articles published over the last ten years related to (1) the definition of the CX; (2) dimensions, attributes, and factors that influence the CX in retail; (3) methods used to...
28 Σεπ 2020 · In this article, we present a systematic literature review of the CX in retail. We reviewed articles published over the last ten years related to (1) the definition of the CX; (2) dimensions, attributes, and factors that influence the CX in retail; (3) methods used to evaluate the CX in retail; and (4) potential heuristics to evaluate the CX in ...
1 Οκτ 2021 · In particular, the key research findings are reported under five sets of features: reviewer-related, review-level, recipient-based, channel-based, and response-based features. Finally, we present an integrative framework to highlight the synthesized findings.
26 Ιουν 2023 · We identified publication trends, prominent authors and outlets, and the evolution of research themes based on 141 articles published since the last systematic review 11 years ago.
1 Μαρ 2022 · Our review draws on 178 papers in four key areas: (i) drivers of consumer format choice for their grocery shopping, (ii) differences across formats in response to retailer marketing mix activities, (iii) strategic considerations and competitive market structure, (iv) the context and environment for retail formats.
