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  1. Effective business writing is critical not only to deliver clear and concise information, but also as a means of influence and making things happen. This article provides a brief overview of the different forms of business writing and their various uses. More detail on each form and their application follows in separate sections later in the guide.

  2. business writing 63 THE PRINCIPLES OF BUSINESS WRITING Business writing takes many forms each suited to a specific purpose. All business writing must be clear and concise with simple, straightforward language.

  3. You can use the seven traits in four main ways: • To guide writing , focusing on the first two traits as you plan, the top three as you draft, the top five as you revise, and the final two as you edit.

  4. This chapter addresses the written word in a business context. We will also briefly consider the symbols, design, font, timing, and related nonverbal expressions you

  5. • Apply basic concepts for effective and concise business writing. • Compile a well written report acceptable within a business context. • Follow a writing process designed for business students. • Demonstrate critical thinking, reasoning, and persuasion. • Communicate in writing using a business model.

  6. Assess individual strengths and weaknesses in terms of communication skills. Apply the strategies to a text. Note the limits of technology for writers and the dangers of excessive use of business jargon. Examine current trends and predict future changes in business communication.

  7. In the fast-paced business world, writing must communicate clearly and quickly as well as exemplify professionalism. Errors, wordiness, and sloppiness can cause excellent ideas to be overlooked. To succeed, business students must learn to write effectively.

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