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  1. Facebook is the most powerful tool at your disposal to cater to what your market needs. Facebook makes it possible (and easy) for you to touch base with your target market without appearing intrusive or “spammy”. The best part about it is that it can be used as an inbound and outbound marketing tool too.

  2. Design your ad using various formats, placements and objectives to meet your marketing goals. The Facebook Ads Guide provides design specifications and technical requirements across each format and placement. You’ll find information on dimensions, file sizes, character limits and more. Create an ad.

  3. This document provides a guide to using Facebook marketing effectively. It discusses setting up a Facebook page for a business, including choosing a category, adding a profile photo and cover photo with calls to action, and making initial posts.

  4. A Step-by-Step Guide to Facebook Marketing. Are you actively using Facebook to promote your business? Facebook is the most widely used social media platform with 2.27 billion active users. According to the Pew Center for Research, 74% of active users log into Facebook at least once a day.

  5. Be it the problem of zero engagement, organic reach, or the low conversion horrors, this guide is going to help you navigate with tips, strategies, how-tos, and much more. All you need to do is refer to this one stop guide to untap potential, learn from examples & scale up your FB Marketing.

  6. Facebook Blueprint - Study Guide - Free download as PDF File (.pdf), Text File (.txt) or read online for free. This document provides guidance on Facebook audiences and advertising. It discusses the three main types of audiences: core, lookalike, and custom audiences.

  7. A Guide to Advertising on Facebook. Connect with fans customers using cost-efective targeted ads. When it comes to social media, small businesses lean heavily on Facebook. And with good reason: That’s where their customers are. The numbers are staggering.

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