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  1. Based in New York City, Graj + Gustavsen partners with Brand Owners, Investors and Operators to create brand experiences that resonate. Graj + Gustavsen is a think tank and brand transformation agency focused on driving growth and enhancing value for our clients.

    • WHAT WE DO

      We’re a growth + value driven think tank and brand...

    • PROCESS

      How to see the future today - for stronger brand positioning...

    • WORK

      Work: We engage with brand owners, investors, and operators...

    • ABOUT

      Since 1989, Graj + Gustavsen has partnered with brand...

    • G+G IN THE MEDIA

      PRESS G+G positions Recover as the Big Impact Outfitter The...

    • BLOG

      G+G and Spectrum Brands: Making Cooking Fast, Fun, and...

    • CONTACT

      210 5TH AVENUE EIGHTH FLOOR NEW YORK, NY 10010 TEL:...

    • LICENSING

      LICENSING Graj and Gustavsen 2021-02-23T03:39:59+00:00...

  2. We’re a growth + value driven think tank and brand transformation agency based in New York City. We work with brand owners, investors, and operators to unlock brand potential. In 2024, we’re celebrating over 30 years of success for our partners and clients, measured in billions.

  3. Since 1989, Graj + Gustavsen has partnered with brand owners, investors and operators to maximize brand value and create brand experiences that resonate and connect deeply with customers. The heart of what we do is in our process, driven by discovery and integration of all brand touch-points.

  4. G+G is a one stop resource for launching intellectual properties from vision to venture. Founded in 1989, Graj + Gustavsen has partnered with brand owners, investors and operators to maximize...

  5. New York, NY. Owner / Founding Partner involved primarily in brand - growth strategy and creative implementation in the areas of brand imaging, brand experience, brand extension, and licensing.

  6. 11 Οκτ 2023 · This episode delves into the world of brand positioning with Simon Graj, CEO of Graj + Gustavsen, an experienced expert in creating and positioning iconic brands. Simon discusses his company’s approach to bringing brands to life and highlights the importance of vision and execution.

  7. A wide variety of design thinking frameworks and visualizations exist in the world today, and each typically contains between three and seven stages. Here' s a round-up of the 10 most popular ones.

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