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23 Οκτ 2024 · You’ve heard of a direct mailer, but what is a self-mailer? And how do you design and print one that converts target audiences into customers? As business owners and marketers, you know that when it comes to direct mail, immediate captivation is key.
25 Ιουλ 2024 · A self-mailer is a direct mail piece you can send to your recipients without an envelope. You can directly add the delivery address and postage on it. It has a single folded sheet with your message that you can seal using stickers or tabs. Many types of direct mailers exist, including postcards, booklets, catalogs, etc.
In collaboration with the mailing industry, the Postal Service engaged in a mailpiece design study to revise Folded Self-Mailer (FSM) standards for automation letter-size formats.
A Self Mailer is a folded mail piece that does not use an envelope as a carrier. The address would be printed directly on the folded self mailer. Examples of self mailers include: folded brochures, folded newsletters, and catalogs.
Self-mailers are most simply defined as a piece of mail without an envelope. Self-mailers can be sent flat on a thick paper stock or they can be folded into two or more panels. Postcards, bi-folds, tri-folds, and booklets that are sealed before entering the mail stream are examples of a self-contained mailing format.
4 Μαρ 2022 · A self-mailer is a folded sheet of paper that can be mailed on its own without an envelope. There are a variety of formats, such as bi-folds, tri-folds, and quarter-folds, and to qualify for letter-size rates self-mailers must be no larger than 6″ x 10.5" and no smaller than 3.5" x 6".
What is a Self-Mailer? As its name implies, a Self-Mailer refers to any piece of direct mail that does not require an envelope. In lieu of the envelope, a self-mailer is designed so that address information and postage can be printed (or affixed) directly on it.
