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He has frequently appeared in advertisements for the company portraying a fictional cowboy named "the Yella Fella" after the company's flagship product of YellaWood. [3] With an estimated net worth of $1.2 billion, Rane is the wealthiest person in Alabama .
5 Απρ 2023 · Rane also has an alter ego: The “Yella Fella,” a crime-fighting cowboy he portrayed in TV commercials throughout the South from 2004 to 2012.
That was the thematic inspiration for YellaWood’s Yella Fella when he was introduced in a commercial called “Bad Bart.”
15 Ιουν 2016 · Down South, people know Jimmy Rane as Yella Fella, the cowboy character he plays in his lumber company's television commercials.
The founder of Abbeville-based building materials company Great Southern Wood Preserving, Rane is better known nown as Yella Fella, the cowboy alter-ego he plays in TV commercials.
7 Απρ 2023 · Down South, he’s better known as the Yella Fella, the crime-fighting cowboy he played in his company’s commercials. Rane grew up and lives in Abbeville (population: 2,000), where his mother ...
7 Νοε 2023 · Harnessing the momentum, the company would soon debut the popular “Yella Fella” ad campaign, a marketing effort that brought Rane into homes all around the country. “I had a ball. I was in my 60s and riding horses, playing Cowboys and Indians. Doing the things I’d always dreamed about.”