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James W. Rane (born 1947) [1] is an American businessman, and the Founder, Chairman and Chief Executive Officer (CEO) of Great Southern Wood Preserving, one of the largest pressure treated lumber producers in the world. [2]
5 Απρ 2023 · Rane took over what became Great Southern in 1970, when the owners—his first wife’s parents—died in a car crash. It wasn’t much: a near-bankrupt backyard lumber treating plant with just ...
2 Μαΐ 2024 · Jimmy Rane is founder and CEO of Great Southern Wood Preserving, which makes decks, fences and other treated lumber products. Rane is better known as "the Yella Fella," his cowboy alter-ego who...
26 Απρ 2023 · Jimmy Rane took over a tiny treated-lumber business and used his showman flair for marketing to transform it into a major player. The Yella Fella of Abbeville is now Alabama's only...
Jimmy Rane. Jimmy Rane is the dynamic President and CEO of Great Southern Wood Preserving, widely recognized as the “Yella Fella” from his company’s advertisements. He has become an icon in the lumber industry and a prominent figure in the American Southeast.
26 Μαΐ 2016 · The founder of Abbeville-based building materials company Great Southern Wood Preserving, Rane is better known nown as Yella Fella, the cowboy alter-ego he plays in TV commercials. He got into...
7 Νοε 2023 · It’s a story that began with tragedy when the death of Rane’s in-laws in 1970 forced Rane to take over the family business. ”We were always robbing Peter to pay Paul, always. We never, ever had any extra money,” Rane said.
