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In 1970, his wife's parents were killed in an automobile accident, leaving behind a small non-operational lumber treatment plant on the brink of bankruptcy. [3] [5] [2] Unable to sell the plant, Rane returned to his hometown to manage it.
Jimmy Rane is the dynamic President and CEO of Great Southern Wood Preserving, widely recognized as the “Yella Fella” from his company’s advertisements. He has become an icon in the lumber industry and a prominent figure in the American Southeast.
5 Απρ 2023 · Rane took over what became Great Southern in 1970, when the owners—his first wife’s parents—died in a car crash. It wasn’t much: a near-bankrupt backyard lumber treating plant with just ...
2 Μαΐ 2024 · Jimmy Rane is founder and CEO of Great Southern Wood Preserving, which makes decks, fences and other treated lumber products. Rane is better known as "the Yella Fella," his cowboy alter-ego who...
26 Απρ 2023 · Jimmy Rane, the 76-year-old founder and CEO of Great Southern Wood Preserving, a lumber treating outfit, asks with a chuckle, picking up an axe in his Abbeville, Alabama, office and pointing at...
12 Μαΐ 2023 · In 1970, Jimmy Rane (OPM 11, 1986) took over a tiny treated-lumber business in Abbeville, Alabama, that was hovering near bankruptcy. Its owners, Rane's in-laws, had died suddenly in a car accident.
7 Νοε 2023 · BIRMINGHAM, Ala. (WIAT) — Jimmy Rane’s office in the south Alabama town of Abbeville is one part shrine, one part workspace. As CEO of Great Southern Wood Preserving, Rane is a great American success story. It’s a story that began with tragedy when the death of Rane’s in-laws in 1970 forced Rane to take over […]
