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What is the Meta Pixel? The Meta Pixel is a piece of code on your website that can help you better understand the effectiveness of your advertising and the actions people take on your site, like visiting a page or adding an item to their cart.
Setting up a pixel involves 2 steps: Create your pixel and set up the base code on your website. You can use a partner integration, if available, or add code manually to your website. Set up events on your website to measure actions like making a purchase.
Learn how to install the Meta Pixel yourself or with the help of a developer to begin measuring, optimizing & building your Facebook & Instagram ad campaigns.
The Meta Pixel is a snippet of JavaScript code that allows you to track visitor activity on your website. It works by loading a small library of functions which you can use whenever a site visitor takes an action (called an event) that you want to track (called a conversion).
The Meta Pixel is a snippet of JavaScript code that loads a small library of functions you can use to track Facebook ad-driven visitor activity on your website. It relies on Facebook cookies, which enable us to match your website visitors to their respective Facebook User accounts.
18 Φεβ 2022 · What is the Facebook pixel (a.k.a. Meta pixel)? How does the Facebook pixel work? Why should you install the Facebook pixel? One of the greatest benefits of social media advertising is the ability to test, track, refine and target your ads with laser precision.
11 Ιουν 2021 · Защо имаме нужда от Facebook Pixel. Facebook пискелът за проследяване има две основни функционалности: проследяване на потребители, които са предприели действие извън Facebook платформата след клик ...
Add a piece of code to your website that lets you measure, optimise and retarget audiences for your ad campaigns on Facebook and Instagram. Get started.
Follow these tips to get the most out of the Meta Pixel as you build, measure & optimize your ad campaigns on Facebook & Instagram. Learn more.
The Meta Pixel is a piece of code that you put on your website that allows you to measure the effectiveness of your advertising by understanding the actions people take on your website. You can use the Meta Pixel to: Make sure your ads are shown to the right people.