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If you're like most people, when you hear Nike, it immediately brings to mind an image of the classic Swoosh. As one of the world’s most well-known logos, it has come to hold so much meaning: a symbol of performance and principle, innovation and irreverence, creativity and change.
The Swoosh is the logo of American sportswear designer and retailer Nike. Today, it has become one of the most recognizable brand logos in the world, and the most valuable, having a worth of $26 billion alone.
19 Αυγ 2022 · Nike, the Greek Goddess of Victory, inspired the Nike Swoosh Logo. Her wings are called the swoosh, which brings motivation and audacity to the warriors heading to the battlefield. Experts believe this inspired the brand’s Swoosh logo—unique and straightforward.
16 Νοε 2023 · Nike logo: 1985 to 1995. In 1985, Nike’s 1978 logo underwent a color transformation, adopting white lettering and a white Swoosh set against a vivid red background. This striking color scheme added a new layer of visual impact to the brand’s identity.
How Did The Nike Swoosh Logo Originate? In 1971, a graphic design student at Portland State University named Carolyn Davidson was the one to create the ingenious Nike logo. At the time she knew Phil Knight, who knew that she in need of some extra cash to take a class and offered to hire her at the rate of $2 an hour to do some extra work on the ...
9 Μαρ 2021 · From the original Nike Swoosh debut in 1971 to the modern-day READYMADE x Nike Blazer logo, here’s the evolution and history of the Nike Swoosh design.
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